A DIFFERENT APPROACH
More Marketing Isn't Always the Answer
Growth-stage companies rarely need more marketing activity. The challenge is identifying what’s holding growth back, setting the right priorities, and focusing marketing where it can have the greatest impact.
PROVEN RESULTS
Growth You Can Measure
246%
Revenue Growth
20 Days
Strategic Alignment
70%
Brand Awareness Growth
ABOUT LISA
I've Seen Marketing From Every Side of the Business
20+ YEARS · FORTUNE 100 · GROWTH-STAGE · STARTUPS
I've built global brands, led transformation and growth initiatives, and helped leadership teams navigate different stages of growth.
That experience shaped how I approach marketing: start with the business, identify what's getting in the way, then focus marketing where it can have the greatest impact.
WHAT'S GETTING IN THE WAY
The Problems I Solve
Growth Has Stalled
ROI Isn't Clear
Priorities Aren't Clear
Marketing Lacks Direction
WAYS TO WORK TOGETHER
Expertise Built Around Your Business Needs
Fractional CMO Engagement
Ongoing marketing leadership to set strategy, align your team and drive growth.
Growth Strategy Session
A focused 6-week strategy session to identify what's holding growth back and build a strategic roadmap.
Strategic Advisor
Strategic perspective and counsel when you need it most.
THE RIGHT FIT
Is a Fractional CMO Right for Your Company?
You may not need a full-time CMO, but your business may have outgrown managing marketing without senior leadership. A Fractional CMO brings the strategy and leadership you need without the full-time hire.
HOW I WORK
A Practical, Results-Driven Approach
1
Diagnose
2
Prioritize
3
Build
4
Lead
5
Measure
"Lisa brought both leadership and execution management. The results speak for themselves: 160% brand awareness growth and 155% increase in digital engagement."
Michael Cruz, Board Member
Human Health Project
STAY AHEAD
Get the Executive's Marketing Playbook
Practical insights on marketing strategy, growth and leadership.