How We Can Work Together
Engaged Fractional CMO
As an Engaged Fractional CMO, I offer part-time executive leadership to drive high-impact marketing strategies aligned with your growth goals. I integrate with your executive and marketing teams, overseeing all functions for continuous progress. Key responsibilities include talent development, team guidance, and managing vendors for effective execution.This flexible arrangement provides long-term growth with minimal risk, delivering top-tier marketing leadership without a full-time commitment. Through a 90-day minimum engagement, I employ proven frameworks to set KPIs, drive growth, and optimize ROI.My approach involves strategic planning, quarterly reviews, weekly sprints, and daily stand-ups for ongoing alignment and improvement.
Half-Day Consult
Our Half-Day Marketing Consultation helps solve urgent marketing challenges or audits your current strategy. After a 14-day preparation period, we'll conduct a deep dive with your team to identify blind spots, assess strengths, and define actionable next steps.
Post-session you'll receive:
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Customized marketing punch list
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1-6 months of campaign guidance
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A Functional Marketing Framework for continuous growth
This service offers the expertise of a marketing leader without the commitment of a full-time hire, providing focused execution within a 3-4 week sprint. Ideal for businesses seeking expert advice and quick implementation.
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On-Going Advisor
Our Strategic Advisory Services offer high-level marketing leadership tailored to your needs, without the commitment of a full-time hire. As your fractional CMO, I collaborate closely with your team, providing strategic direction through:
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Quarterly planning calls
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Bi-monthly sprint planning sessions
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Weekly check-ins
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Unlimited email support
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Access to standard operating procedures (SOPs)
After an initial engagement, we can easily transition into an ongoing advisory role. This includes regular planning calls and support during crucial moments to keep your marketing initiatives on track and successful.
What Clients Say
Will McMahon, Origin House/Cresco Labs
Lisa is a strong leader with experience formulating strategic brand direction. She helped build strategies that amplified the Origin House brand portfolios.